Sarah Huckabee Sanders mocks 'real women' Bud Light with koozies


Republican female governors are hitting back at Bud Light with a koozie made for “real women,” and people across the country are joining forces to boycott the controversial beer.

The new women's beer sleeve comes after popular beer company Bud Light came under fire for hiring controversial transgender influencer Dylan Mulvaney, who is biologically male but identifies as a transgender woman, as a brand sponsor.

In a Twitter post on Monday, Sarah Huckabee Sanders, Republican governor of Arkansas, announced the release of a “Real Woman” koozie in response to the Bud Light controversy.

“Today we salute all the true women leaders of this great country. Real women don't need to fake it,” the narrator says in the ad, blasting companies that “can no longer tell the difference between real and fake,” parodying Bud Light's famous “Real Genius Men” ad campaign from decades ago.

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GOP Beer Koozie

“A real woman in politics,” Republican Beale Cousy; (Governor Sanders)

“Real women doing real things. Real women have worked hard for them,” the narrator said alongside a photo of Sanders hunting.

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“Some big corporations can no longer tell the difference between real and fake. Real people know the difference…Now you can pay tribute to real women politicians at every backyard barbecue or tailgate party. And if it helps hide the corporate label, that works too,” the video says.

Republican

Gov. Sarah Huckabee Sanders announced the launch of “Real Woman” koozies. (Governor Sanders)

Sanders announced the Cousy package alongside fellow Republican female governors Kristi Noem of South Dakota, Kay Ivey of Alabama and Kim Reynolds of Iowa.

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Bud Light faced immediate backlash over the branding deal, and the person in charge of the campaign, Alyssa Heinerscheidt, the company's vice president of marketing, was put on administrative leave and reportedly replaced by Todd Allen, Budweiser's vice president of global marketing.



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